Vol. 16 No. 2 (2018): JISR-MSSE

Original Articles

• A Hermeneutical Analysis of Women Experiences and Perception about Empowerment with Microcredit Programs in Lower Sindh, Pakistan

  Sarah Wali Qazi, Muhammad Zaki Rashidi, Humair Ali

  1-24

  • PDF

• Nexus of Institutional Quality and Stock Market Development: Long-Run Relationships in Dynamic Heterogeneous Panel

  Muhammad Saeed Meo, Ramzan Ali, Bilal Aziz Poswal, Mubbshar Ali

  25-34

  • PDF

• Brand Resonance as a Driver of Customer Retention: Empirical Evidence from Microfinance Banks of Pakistan

  Rukhsana Gul, Rehman Gul, Faheem Gul, Naeem Gul

  35-48

  • PDF

• The Antecedents of Brand Equity: A Study from Telecommunication Industry of Pakistan

  Masood Hassan

  49-64

  • PDF

• The Relationship Between Work-Life Balance Initiatives and Organizational Citizenship Behavior: The Mediating Role of Perceived Organizational Support

  Khurram Shakir, Siraj Jamal Siddiqui

  65-84

  • PDF

• Absorptive Capacity in Optimum Internal Utilization of Foreign Direct Investment in Pakistan

  Sohail Farooq, Ijaz Ahmad, Muhammad Akram Gilal, Abdul Rahman Nizamani

  85-96

  • PDF

• Determinants of Profitability in Life and Non-Life Insurance Sector of Pakistan: An Endogenous and Exogenous Evaluation

  Shams Ur Rahman, Muhammad Farooq Jan, Khursheed Iqbal

  97-106

  • PDF

• Documentation of Rural Poverty Profile and its Correlates in Pakistan. A Sub-District Level Analysis through Consumption Approach

  Muhammad Mehboob Alam

  107-120

  • PDF