Study of Financial Literacy, Financial Self-Efficacy and Financial Behavior: A Two Stage Mediation Mechanism of Financial Socialization

Authors

  • Ayaz Ali Maitlo Assistant Professor & Chairman Department of Accounting & Economics, The University of Larkano, Larkana Sindh Pakistan. https://orcid.org/0000-0001-9831-8380
  • Sarfaraz Ahmed Bhutto National University of computer & emrging Sciences Karachi
  • Humair Athar Brohi Department of Business Administration, Sindh University Campus Larkana Sindh Pakistan.
  • Lareb Nisar Dootio Department of Business Administration, Sindh University Campus Larkana Sindh Pakistan.
  • Muqadas Siyal Department of Business Administration, Sindh University Campus Larkana Sindh Pakistan.

DOI:

https://doi.org/10.31384/jisrmsse/2025.23.3.3

Keywords:

financial socialization, self-efficacy, financial literacy, behavior

Abstract

Locally in Sindh, Pakistan, financial socialization influences in the relationship between behavior, self-efficacy and literacy are lacking attention, hence the saving and investment is not recorded at better level. This study has used cross-sectional quantitative research design along with the positivist research philosophy and deductive research approach. Statistically, the research has used descriptive analysis and regression models of two-stage mediation analysis. The targeted respondents are N= 141 individuals of educational institutions from Larkana participated in this survey. After the analysis the findings reflect that there is a mediation of financial socialization in relationship between financial literacy, self-efficacy and behavior. In addition, direct relationship is significant and positive in financial literacy, self-efficacy and behavior. Indirect results achieved with partial mediation of financial socialization in between financial literacy and behavior as well financial self-efficacy and behavior. Hence these results highlight how these factors are interconnected in influencing financial decision-making, which is consistent with other studies on the value of social influences, psychological characteristics, and education in enhancing financial results. The outcomes of this study are recommended for policy makers in both public and private sectors and managerial personnel of financial institutions.

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Published

2025-09-30

How to Cite

Maitlo, A. A., Bhutto, S. A., Brohi, H. A., Dootio, L. N., & Muqadas Siyal. (2025). Study of Financial Literacy, Financial Self-Efficacy and Financial Behavior: A Two Stage Mediation Mechanism of Financial Socialization. JISR Management and Social Sciences & Economics, 23(3), 43–58. https://doi.org/10.31384/jisrmsse/2025.23.3.3